Privacy Policy
Agua Fabrics Ltd (“we”, “us” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, process, use and protect information about you when you use this website and our services. It is necessary for us to use and store information about you for the performance of the contract for the supply of goods, as is necessary to carry out our legitimate interests and to comply with any legal requirements.
Who are we?
This website is owned and operated by Agua Fabrics Ltd. We are registered in England and Wales under company number 3830090.
For details of how to contact us, please follow this link https://www.aguafabrics.com/contact/.
What data do we collect?
The following are general categories of personal data we may process:
- Names
- Job Titles
- Business Registered, Delivery & Invoice Addresses.
- Company Registration Numbers & VAT Numbers
- Contact Telephone Numbers
- Email Addresses
What do we do with the information we gather?
We monitor customer traffic patterns and site use to help us improve site navigation. This information is obtained from Google Analytics or through our use of cookies.
In addition, we use Google Signals to enhance our data collection and analysis capabilities. Google Signals allows us to collect additional data from users who have enabled Ads Personalisation while signed into their Google Accounts. This data may include:
- Aggregated demographics and interests data
- Cross-device tracking information
- Enhanced audience insights
Purpose of Data Collection:
We use this data to:
- Understand how users interact with our website across different devices
- Improve our marketing efforts, including remarketing and ad personalisation
- Gain insights into the demographics and interests of our audience
- Track the effectiveness of our digital campaigns
Data Sharing:
We may share anonymized and aggregated data with Google and its partners for the purpose of ad personalisation and remarketing. We do not share personally identifiable information without your explicit consent.
User Rights and Control:
- You have the right to control how your data is used and can choose to opt out of data collection at any time. You can:
- Manage your data settings via Google's My Activity: My Activity
- Opt out of personalised ads via Google Ad Settings: Google Ad Settings
- Disable cookies through your browser settings
Consent:
By continuing to use our website, you consent to the collection and use of your data as outlined in this policy. If you do not agree, please disable cookies or opt out using the links provided above.
What are the sources of information?
Agua collects the details provided by you on registration. However, we may also use data provided by third parties such as architects, designers etc.
Disclosures of your information
We won’t disclose your personal data to anyone else other than what is explicitly stated below:
We may disclose your personal data to our credit insurers and/or professional advisers insofar as reasonably necessary for the purposes of obtaining insurance coverage, managing risks and obtaining professional advice.
We may disclose your personal/enquiry data to our Agents or Distributors so that they can contact you regarding relevant goods/services.
Financial transactions relating to our website are handled by our payment services providers, SagePay. We will share transaction data with our payment services providers only to the extent necessary for the purposes of processing your payments/refunds and dealing with complaints and queries relating to such payments/refunds. You can find information about the payment services providers’ privacy policies and practices at https://www.sagepay.co.uk/policies/privacy-policy.
We will only disclose your data to third parties if we are legally obliged to do so or where we need to comply with the contractual duties between us. We may need to pass on certain information to our customer, freight provider or sub-contract provider.
Transfers out of Europe
Your data will be transferred out of Europe when the relevant Agents or Distributors that would deal with your enquiry data are situated outside of Europe.
What are your Rights?
You have the right to request access to, rectification of or erasure of your personal data. You also have the right to restrict or object to processing and the right to data portability.
If you believe that our processing of your personal information infringes data protection laws, you have a legal right to lodge a complaint with a supervisory authority responsible for data protection.
If we process information for any other reason than stated above, we will obtain your consent. You have the right to withdraw your consent at any time and we will confirm this when we ask for your consent.
If you have any issue with how your data is processed, please contact info@aguafabrics.com
Data Retention Period
Personal data that we process for any purposes shall not be kept for longer than is necessary for those purposes.
We may retain your personal data where such retention is necessary for compliance with a legal obligation to which we are subject. For example, financial records must be kept for 7 years.
Amendments
We may update this policy from time to time by publishing a new version on our website.
You should check this page occasionally to ensure you’re happy with any changes to this policy. We may notify you of significant changes to this policy by email.
Our use of Cookies
We use cookies to enable us to simplify the logging-on process for registered users, to help ensure the security and authenticity of registered users, or to provide mechanisms for online shopping and to enable traffic monitoring.
Additionally, some cookies are used to collect data through Google Signals for cross-device tracking and remarketing purposes. These cookies allow us to understand user behavior more effectively and provide personalized content and advertisements.
Most browsers allow you to turn off the cookie function. Please look at the help menu on your browser for details on how to do this.
You can manage your cookie settings and opt out of data collection related to Google Signals and ad personalisation using the following links:
- Google Ad Settings: Google Ad Settings
- Google My Activity: My Activity
Profiling or Automated Decision-Making
We do not use profiling or automated decision-making.