Privacy Policy

Website Policy

Agua Fabrics Ltd (“we”, “us” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, process, use and protect information about you when you use this website and our services. It is necessary for us to use and store information about you for the performance of the contract for the supply of goods, as is necessary to carry out our legitimate interests and to comply with any legal requirements.

Who are we?

This website is owned and operated by Agua Fabrics Ltd. We are registered in England and Wales under company number 3830090.

For details of how to contact us, please follow this link https://www.aguafabrics.com/contact/.

What data do we collect?

The following are general categories of personal data we may process:

  • Names
  • Job Titles
  • Business Registered, Delivery & Invoice Addresses.
  • Company Registration Numbers & VAT Numbers
  • Contact Telephone Numbers
  • Email Addresses

What do we do with the information we gather?

The legal basis for collecting and processing your data is for our legitimate business interests, namely the proper administration of our website and business and the performance of a contract between you and us.

  • We monitor customer traffic patterns and site use to help us improve site navigation. This information is obtained from Google Analytics or through our use of cookies.
  • Internal record keeping for accounts and to process your orders.
  • We may use your information to send promotional emails using the email address you have provided.
  • We may use your information to verify your identity and prevent or detect fraud. In performing these checks your information may be disclosed to credit reference agencies, who may keep a record of that information.
  • We may use your information to improve our products and services.

What are the sources of information?

Agua collects the details provided by you on registration. However, we may also use data provided by third parties such as architects, designers etc.

Disclosures of your information

We won’t disclose your personal data to anyone else other than what is explicitly stated below:

We may disclose your personal data to our credit insurers and/or professional advisers insofar as reasonably necessary for the purposes of obtaining insurance coverage, managing risks and obtaining professional advice.

We may disclose your personal/enquiry data to our Agents or Distributors so that they can contact you regarding relevant goods/services.

We will only disclose your data to third parties if we are legally obliged to do so or where we need to comply with the contractual duties between us. We may need to pass on certain information to our customer, freight provider or sub-contract provider.

Transfers out of Europe

Your data will be transferred out of Europe when the relevant Agents or Distributors that would deal with your enquiry data are situated outside of Europe.

What are your Rights?

You have the right to request access to, rectification of or erasure of your personal data. You also have the right to restrict or object to processing and the right to data portability.
If you believe that our processing of your personal information infringes data protection laws, you have a legal right to lodge a complaint with a supervisory authority responsible for data protection.

If we process information for any other reason than stated above, we will obtain your consent. You have the right to withdraw your consent at any time and we will confirm this when we ask for your consent.

If you have any issue with how your data is processed, please contact info@aguafabrics.com

Data Retention Period

Personal data that we process for any purposes shall not be kept for longer than is necessary for those purposes.

We may retain your personal data where such retention is necessary for compliance with a legal obligation to which we are subject. For example, financial records must be kept for 7 years.

Amendments

We may update this policy from time to time by publishing a new version on our website.

You should check this page occasionally to ensure you’re happy with any changes to this policy. We may notify you of significant changes to this policy by email.

Our use of Cookies

What are cookies?

Cookies are small text files that a website saves in your browser. They help the site work and help us understand how it is used.

Your choices

When you first visit our website, a cookie bar appears at the bottom of the screen with three options: Accept, Deny and Manage preferences.

  • Accept turns on all cookie categories.
  • Deny turns off Analytics and Marketing cookies. It also deletes any Google Analytics, Google advertising and Microsoft Advertising cookies already set by our website.
  • Manage preferences lets you switch Analytics and Marketing on or off separately.

Until you make a choice, we use analytics cookies and cookies that measure our advertising. Ad personalisation stays off unless you click Accept. You can turn all of this off at any time by clicking Deny.

You can change your choice at any time using the “Cookie settings” link in the footer of every page.

Cookie categories

1. Necessary

These cookies are needed for the website to work, for example to keep you logged in and to process sample requests and orders. They are always on and cannot be switched off.

  • agua_consent - remembers your cookie choice. Duration: 12 months
  • PHPSESSID - keeps your session working as you move around the site. Duration: until you close your browser
  • exp_tracker - remembers recently visited pages so the site can return you to the right place, for example after logging in. Duration: until you close your browser
  • exp_flash - shows a confirmation message after you submit a form. Duration: until you close your browser
  • exp_csrf_token - protects forms against misuse. Duration: 2 hours

2. Analytics

We use Google Analytics 4 (provided by Google) to understand how visitors use our website, such as which pages are visited. This helps us improve the site.

  • _ga - distinguishes visitors. Typical duration: up to 2 years
  • _ga_* - keeps the session state. Typical duration: up to 2 years

3. Marketing

We use Microsoft Advertising (Bing) and Google advertising features to measure how well our advertising works, for example whether a visit from an advert led to a sample request or registration.

  • Microsoft Advertising (Bing) UET only runs if you click Accept, or switch Marketing on in Manage preferences. It does not run if you click Deny or make no choice.
    • _uetsid - Typical duration: 1 day
    • _uetvid - Typical duration: 13 months
  • Google advertising features: measured through Google Analytics as described above. Ad personalisation is only turned on if you click Accept.
    • _gcl_au - Google advertising, links ad clicks to website visits. Duration: 90 days

Google and Microsoft may also set their own cookies on their domains (for example IDE on doubleclick.net and MUID on bing.com), which last up to 13 months.

Record of your choice

When you make a cookie choice, we keep a record of it so we can show that consent was given. The record contains an anonymous ID, your choice, the date and your browser type. It does not include your IP address. We keep these records for 2 years.

Third parties

Google and Microsoft may process data collected by these cookies in line with their own privacy policies:

Google and Microsoft may process this data outside the UK, including in the United States. Where they do, they rely on approved legal safeguards to protect it.

Browser settings

You can also block or delete cookies in your browser settings. If you block Necessary cookies, parts of the website may not work.

Contact

If you have any questions about our use of cookies, please contact info@aguafabrics.com.

Last updated: 22 October 2026

Profiling or Automated Decision-Making

We do not use profiling or automated decision-making.